Our resident Marketing Manager. Kirsty’s role in WWL is to ensure Whitelaw Weber provides quality services to help local businesses prosper. She does this by focusing on how we communicate with our existing clients as well as potential clients & then developing advisory services to help our client’s businesses grow. By bringing together analytics, strategy and creativity (a rather unusual combination!), & with a passion for data and the insight it provides, Kirsty pushes the boundaries of creativity. Utilising these skills enables her to talk to clients about their businesses, help them understand how to drive business growth and then put in place tactical & creative solutions.
Growing up, Kirsty was enthralled by animals & art, with visual art, journalism & languages being part of her school curriculum. After leaving school at the end of sixth form, Kirsty went straight into a two-year business studies course at AUT, as she “was always interested in making money!” On completion, she then undertook a Commerce Degree majoring in Marketing & International Business at the University of Auckland.
Since becoming part of the team, Kirsty has enjoyed getting to know everyone, team members & clients, as well as the Northland business community. Over the coming year, she is looking forward to helping the firm move into the business advisory space.